# Connect Google Analytics 4 data to Geckoboard Learn how to connect your Google Analytics 4 data and begin visualizing your data. April 23, 2026 ## Table of contents - [Get connected](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_c5e90c1bad) - [Customize your widgets](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_d973b178cf) - [Expand your dashboard](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_bea5cdd8f0) - [Duplicate widgets to quickly build out the dashboard](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_4f49438c60) - [Arrange the layout of your widgets](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_912c2df471) - [Explore advanced features](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_a7b86f7f7d) - [Compare metrics on the same visualization](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_1106e9aadb) - [Compare against data from a previous period](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_20433af87f) - [Bucket your data with Split by](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_4a239508c3) - [Set Goals and Status indicators](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_445e96e827) - [Use Drilldown to investigate the data behind your widgets](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_87dc8bcf0e) - [Next steps](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_790f7645e7) ## **Get connected** To begin, connect your Google Analytics account with these steps: 1. Click the **\+ Add widget** in the top right corner of Geckoboard and select Google Analytics 4 from the list. 2. Click the **Sign in with Google** button and follow the prompts to log in and create the connection. ## **Customize your widgets** Once you've made the connection, you can begin configuring your widget: 1. In the modal that opens on the left, select the **Property** field and choose the GA4 property you want to display data from. 2. In the **Display** field, select the metric you want to visualize. 3. In the **Visualization** field, [select the option that works best for your data](https://support.geckoboard.com/en/articles/6197647-types-of-visualizations-in-geckoboard#h_866ea45687). 4. In the **Time** field, select the pre-built time period you want to show data for or choose Custom period from the bottom of the drop-down. 5. If you're using a Column chart, Bar chart, Leaderboard, or Table, you can select the **Group** field to group data by specific dimensions. 6. Continue customizing your widget to your preference; for instance, you'll likely want to **[filter your data](https://support.geckoboard.com/en/articles/6055725-use-filter-results-to-refine-your-data)** to refine the results shown on your widget and **[explore the advanced features below](https://support.geckoboard.com/en/articles/6055507-connect-google-analytics-4-data-to-geckoboard#h_a7b86f7f7d)**. 7. Click **Add to dashboard** to save the widget to your dashboard. ## **Expand your dashboard** ### **Duplicate widgets to quickly build out the dashboard** Now that your first widget is set up, you can add more widgets quickly using the Duplicate feature: 1. Find the widget you want to copy, hover over the top right of the widget, click the ellipsis, then click **Duplicate.** 2. On the new copy that appears, hover over the top right of your widget, click the ellipsis, then click **Edit**. 3. Make any necessary changes to the configuration. 4. Click **Save**. **Repeat this process** for any other widgets that you’d like to create or add a new widget and select from the pre-built widget options. ### **Arrange the layout of your widgets** To change the layout of widgets on the dashboard, we can [move and resize widgets or group them together](https://support.geckoboard.com/en/articles/6055766-arrange-widgets-on-a-dashboard) to make the relationship between data clearer. Here's how: - Move widgets with drag-and-drop; a box will appear indicating where you can drop the widget. - Resize widgets by hovering, then clicking and dragging one of the sides to change the height or width. - Group widgets by dragging and dropping a widget onto another to create a group. ## **Explore advanced features** ### **Compare metrics on the same visualization** The [Compare metric feature](https://support.geckoboard.com/en/articles/6055747-compare-different-metrics-within-the-same-line-chart) allows you to add multiple metrics to a single chart, showcasing relationships and highlighting trends. For example, you can compare Total users versus New users. ### **Compare against data from a previous period** On Number and Line chart visualizations, you can compare the current period to the previous period and display the change as an exact value or percentage. This may be useful if you want to compare Today to the Same day last week or Yesterday. ### **Bucket your data with Split by** With the [Split by functionality](https://support.geckoboard.com/en/articles/6055724-use-split-by-to-break-up-data-within-the-same-chart) on line and column charts, you can break data out into groups of your choice. ### **Set Goals and Status indicators** [Set target goals](https://support.geckoboard.com/en/articles/6055737-add-goals-to-number-widgets) to track progress and [add status indicators](https://support.geckoboard.com/en/articles/6055745-create-visual-alerts-with-status-indicators) for quick visual feedback. Customize your widgets to highlight metrics in green or red, depending on whether values meet your predefined targets. ### **Use Drilldown to investigate the data behind your widgets** You can use [Drilldown and Source data](https://support.geckoboard.com/en/articles/7203792-use-drilldown-and-source-data-to-investigate-the-data-behind-your-widgets) to see what’s driving your metrics. Quickly review the root cause behind changes in your data so you can take action. ## **Next steps** - [Invite users](https://support.geckoboard.com/en/articles/6055695-invite-new-members-to-your-geckoboard-account) to build or view dashboards. - Share your dashboard with [Share links](https://support.geckoboard.com/en/articles/6055739-share-a-dashboard-with-share-links) or Snapshots for [Slack](https://support.geckoboard.com/en/articles/6055749-send-scheduled-dashboard-screenshots-to-slack) or [email](https://support.geckoboard.com/en/articles/6055740-email-scheduled-dashboard-screenshots). - [Receive alerts](https://support.geckoboard.com/en/articles/8677060-get-notified-in-microsoft-teams-or-slack-when-important-changes-happen-to-a-key-metric) when important changes happen to a key metric. - Use [Send to screen](https://send%20to/) to pair a display to Geckoboard and show your dashboard on screen.